Alverno College Study Abroad Booklet

I co-managed and developed a study abroad booklet to address messaging issues in attracting Alverno students to exchange programs. By researching audience demographics and current recruiting materials, I collaborated with a writer and designer to refocus on both scholarships and short-term study abroad opportunities, in addition to the long-term programs previously emphasized. I oversaw the writing and design, assisting with the front and back cover, inspired by jet-age travel posters. We used Photoshop, InDesign, Adobe Illustrator, and Bridge to create the final booklet. This initiative was my brainchild, and bringing it to fruition with the support of Alverno College's Marketing department was incredibly fulfilling. It allowed me to highlight the availability of scholarships and short-term study abroad options, making these programs more accessible and appealing to a broader range of students, ensuring that no student felt such world-expanding experiences were unattainable.